BRANDING
COURSES

Learn how to do branding through practical examples and interactive activities. Discover
methodologies that can help you build a strong brand for your business.

Training Brief

Why Branding Matters

Understanding branding is essential because it shapes how your audience perceives your business, fostering trust and loyalty. A strong brand differentiates you from competitors, making you memorable and credible. It drives customer engagement, supports marketing efforts, and ultimately contributes to achieving your business goals.
PROGRAMME
OVERVIEW

Mastering Branding: Building Trust and Differentiation

LOCATION
Flexible - Online (Live) or Offline
WHO SHOULD ATTEND?
  • Professional involved in brand development, marketing and change management.
  • Business owners looking for a major edge in increasingly competitive markets.
  • Entrepreneurs who wants to know how to create a strong brand foundation.

LEARNING
OUTCOMES

LEARNING
OUTCOMES
  • Understand the systematic and repeatable method to creating a brand.
  • Learn how to create the ideal brand position that will differentiate you from your competitors.
  • Learn how to improve your brand experience through customer journey mapping.
  • Learn how to craft a brand positioning statement to serve as your brand’s north star.
  • Learn how to use brand elements to create a brand identity that is impactful and memorable.
LESSON
MODULES
  • BRAND AUDIT
  • BRAND POSITION
  • BRAND IDENTITY
  • BRAND TOUCHPOINTS
  • SYSTEMISING YOUR BRAND

We conduct brand audit to help you understand yourself, your customers and competitors so you have a clear direction for chartering your brand forward.

TRAINING
TYPES

MASTERCLASS

The Branding MasterClass is a dynamic and condensed session designed for a quick yet impactful exploration of key branding principles.

In just three hours, participants gain insights into core branding concepts, emerging trends, and practical strategies to elevate their brand presence. It’s an ideal option for those seeking a concise and focused introduction to the essentials of effective branding.

PROGRAMME

The Branding MasterClass is a dynamic and condensed session designed for a quick yet impactful exploration of key branding principles.

In just three hours, participants gain insights into core branding concepts, emerging trends, and practical strategies to elevate their brand presence. It’s an ideal option for those seeking a concise and focused introduction to the essentials of effective branding.

WORKSHOP

The Branding MasterClass is a dynamic and condensed session designed for a quick yet impactful exploration of key branding principles.

In just three hours, participants gain insights into core branding concepts, emerging trends, and practical strategies to elevate their brand presence. It’s an ideal option for those seeking a concise and focused introduction to the essentials of effective branding.

Build a brand that matters. Tell us your training needs.
Contact us

What I gained from this masterclass is really illuminating.

“What I gained from this masterclass is really illuminating. I found
out new ways and a very simple way of how branding can help any
company, whether big or small.”

Mike Ang
Co-Founder & Director, BitCyber

Creativeans is made up of a dynamic team with absolutely great creative ideas.

Creativeans is made up of a dynamic team with absolutely great creative ideas. Detailed oriented, hardworking and very willing to go the extra mile to satisfy client’s request. A definite recommend for anyone looking for a trusted and experienced 360 brand development team.

Felicia Teh
Marketing Manager, Lubritrade Group of Companies

We had very helpful insights into how to shape our brand and products

We had very helpful insights into how to shape our brand and products. They provided valuable input and advice on various aspects beyond their scope of work. Ultimately, they gave us a clear direction into brand development, making the brand more focused on its strengths and we feel now better positioned to move ahead with what we initially started. If we could go back in time, we would have engaged them at an even earlier stage.

Antonio Miscellaneo
Founder, Hoola Hoola

We were very satisfied with the amount of data collected

We were very satisfied with the amount of data collected, and with their analysis and recommendations, we identified how to create a unique brand position for our company. We have seen increased brand awareness and now have a strong differentiation factor from our competitors, our sales team have also been reporting positive feedback from customers.

Jake Tan
Executive Director, Admira

Creativeans combine international design expertise with regional knowledge and affordability

Creativeans combine international design expertise with regional knowledge and affordability. Their small team have provided an attentive service you perhaps wouldn’t find with a larger company.

Allard Nooy
CEO, InfraCo Asia

WHY LEARN FROM US

AWARD WINNING BRAND EXPERT IN SINGAPORE

Widely recognised and have received numerous awards for our impactful branding services, Creativeans’ training programs offer practical insights from industry experts who have excelled, making it an ideal option for individuals and companies seeking efficient mastery of the art of branding.

EXCEPTIONAL RECOGNITION: TRUSTED BY OVER 220 BRANDS

With the trust of over 220 clients in our branding and design services, Creativeans has a strong reputation for effective branding and quality training for both corporate companies and individuals.

STRATEGIC AND EFFECTIVE BRANDING TOOLS AND TECHNIQUES

Discover branding with Creativeans for a distinct and effective approach. Having crafted our own branding methodology and published a branding book “Are You Brand Dead?”, Creativeans offer learners a unique guide, providing practical tips to master the art of branding.

MEET THE
INSTRUCTORS

Get trained by expert branding and design practitioners
with decades of industry experience.

Schedule a call
KIMMING YAP

Council Member of Singapore Manufacturing Federation | Executive Committee of Design Business Chamber Singapore | Registered Management Consultant (Enterprise Singapore) | Distinguished Professor of Shanghai Academy of Fine Arts.

https://www.linkedin.com/in/kimmingyap/
YULIA SAKSEN

Council Member of Institute of Management Consultants (Singapore) | Registered Management Consultant (Enterprise Singapore) | Certified WIAL Action Learning Coach | Certified WSQ ACLP Trainer.

https://www.linkedin.com/in/ysaksen/
JOIN US AS INSTRUCTOR

We’re seeking seasoned creative professionals to join our team as instructors! Help brands build trust, innovate, and stand out from the competition. Join our dynamic training team and make learning rewarding together!

OUR
TRAINING PROJECTS
pulpit rock
  • Branding
  • Packaging Design
  • Communication Design
fynxt
  • Branding
  • UI/UX Design
  • Communication Design
singapore design week 2024
  • Branding
  • Events & Entertainment
View More
OTHER TRAININGS

DISCOVER OUR
OTHER TRAINING

DESIGN THINKING TRAINING

Learn our Design Thinking methodology that guides the innovation journey to creative solutions through stages like Empathise, Define, Ideate, Prototype, Test, and Implement.

View More
CREATIVE TOOLS TRAINING

Learn our tried-and-tested methods to help your rediscover and use your creativity through our creative tools.

View More
LEARNING BY DESIGN

Empowering participants to unleash their creative potential and cultivate their creative confidence to solve real-world problems through immersive learning journeys.

View More

LATEST FROM OUR CREATIVE TOOLS

Are You Brand Dead? An Essential Guide Book For Branding
Brand Audit Quiz
Care For Each Otter: Buy An Angbao And Support The Needy
Are you brand dead?
Join our mailing list
and receive our
free corporate
branding book
Yulia Saksen

Yulia Saksen

International Brand Consultant and Co-Founder of Creativeans

"Brands that don’t evolve will disappear. In today’s changing world, what matters is how clearly your brand is positioned and how deeply it connects with the people who matter. If you’re ready to be different and want to build a brand that matters, work with us."

Book a Free Brand Consultation with Yulia

SCHEDULE A CALL
THE PROJECT MATTERS

We are an award-winning brand and design consultancy. We partner with brands to create projects that matter.

PLAY IDEA DICE

Developed by Creativeans, the Idea Dice helps you through the design thinking process as well as problem-solving.

Business Enquiry
info@creativeans.com
Career / Internship
collaborate@creativeans.com
GRANTS
RESOURCES
CAREER
AWARDS

Creativeans is an award-winning brand and design consultancy based in Singapore, Milan and Jakarta. We build brands that matter.

Singapore Registered Management Consultant © 2025 Creativeans Pte Ltd. All Rights Reserved
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