• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only• Award-Winning Brand and Design Consultancy • Claim Up to 50% EDG Grant for Your Brand. Limited Time only
Creativeans C LogoCreativeans
Corporate Training · Singapore

Train Your Team on the 4-Stage Closed-Loop EDIT Design Thinking® Methodology

A practitioner-led design thinking workshop for Singapore teams that need to move from insight to tested business outcomes, not just complete an academic methodology

• Trusted by Workforce Singapore
• SFIC Partnership
• 40+ Companies Trained
• Trusted by Workforce Singapore
• SFIC Partnership
• 40+ Companies Trained
• Trusted by Workforce Singapore
• SFIC Partnership
• 40+ Companies Trained
• Trusted by Workforce Singapore
• SFIC Partnership
• 40+ Companies Trained
Explore The Workshop
Corporate Training · Singapore

{ Design Thinking Training Framework }

The 4 Stages of EDIT Design Thinking®

Singapore’s only 4-stage closed-loop design thinking methodology. EDIT Design Thinking® helps teams move quickly from stakeholder understanding to problem clarity, idea generation, and real-world validation.

Empathise

Empathise

Deeply understand the end-users, stakeholders, and the business context behind the challenge. Go beyond surface-level observation.

01
Define

Define

Synthesise findings to frame clear, actionable business challenges. Pinpoint exactly what problem needs solving.

02
Ideate

Ideate

Generate and prioritise solutions using structured frameworks, including our proprietary Idea Dice developed specifically for corporate application.

03
Test

Test

Build rapid concepts and validate them against real-world constraints. Loop feedback back to the Empathise stage for continuous iteration.

04

{ The Comparison }

How EDIT Design Thinking® Compares

Built for business teams that need practical outcomes, not just academic exercises. See how our 4-stage closed-loop methodology stands against traditional frameworks.

Methodology Structure

EDIT Design Thinking® by Creativeans

4-Stage Closed-Loop

Stanford d.school

5-Stage Linear

IDEO / Double Diamond

Various / 4-Phase Linear

Speed of Application

EDIT Design Thinking® by Creativeans

Fast (Business-paced)

Stanford d.school

Academic / Slower

IDEO / Double Diamond

Extensive Consulting

Primary Focus

EDIT Design Thinking® by Creativeans

Business Application

Stanford d.school

Educational / Theory

IDEO / Double Diamond

Product / Service Design

Delivery Expertise

EDIT Design Thinking® by Creativeans

Practitioner-led

Stanford d.school

Academic Facilitators

IDEO / Double Diamond

Agency Facilitators

Suitability for Corp. Teams

EDIT Design Thinking® by Creativeans

High (Outcome-focused)

Stanford d.school

Moderate

IDEO / Double Diamond

Moderate

Book Your Programme Now

{ Workshop Formats }

Choose the Format That Fits Your Team

While these formats provide a proven structure, we understand that unique challenges require unique solutions. All EDIT® sessions can be customized to address your specific industry, team size, and business objectives.

Awareness Session

Awareness Session

Half-Day Session

A high-level introduction to design thinking and the EDIT® methodology. Perfect for leadership alignment.

Workshop

Workshop

1-2 Days Session

Hands-on application of all 4 stages. Teams practice the tools on simulated or standard business scenarios.

Challenge Sprint

Challenge Sprint

3-5 Days Session

Action-oriented sprint applying EDIT® directly to a live, pressing business challenge your team is facing.

Programme

Programme

Multi-Week Engagement

Comprehensive integration. Train-the-trainer format and embedding design thinking into company culture.

Book Your Programme Now
Design Thinking for Business Transformation with SFIC Institute

Design Thinking for Business Transformation with SFIC Institute

In partnership with SFIC Institute and supported by Workforce Singapore, Creativeans developed and conducted the Design Thinking Business Transformation Programme for Singapore’s furniture industry. The programme helped companies apply EDIT Design Thinking® to rethink products, services, customer experience, business processes, and new business models.

Through hands-on workshops, one-on-one mentorship, and capstone project guidance, participants moved from learning design thinking concepts to applying them directly to real business transformation challenges. The programme has supported over 40 furniture companies in innovating and adapting to change.

Design Thinking for Business Transformation with SFIC Institute logo 1Design Thinking for Business Transformation with SFIC Institute logo 2
Who Should Attend

{ Designed For }

Who Should Attend

Designed for those who lead change and drive value. We provide the structure, you provide the vision

Innovation Leads & HeadsCOOs & Transformation LeadersCross-functional Project TeamsProduct & Service TeamsHR & L&D TeamsTeams Launching Pilots

{ Learning Outcomes }

What Your Team Will Learn

These competencies are just the beginning. Participants leave with a repeatable system for lifelong innovation.

Frame complex business challenges clearly and concisely.

Frame complex business challenges clearly and concisely.

01
Deeply understand users, stakeholders, and strategic decision contexts.

Deeply understand users, stakeholders, and strategic decision contexts.

02
Translate raw insights into viable opportunity areas.

Translate raw insights into viable opportunity areas.

03
Generate, prioritise, and filter ideas based on business constraints.

Generate, prioritise, and filter ideas based on business constraints.

04
Apply the repeatable 4-stage EDIT® framework to live business briefs.

Apply the repeatable 4-stage EDIT® framework to live business briefs.

05

{ Real Innovation Impact }

How Samsung Turned User Insights into Future-Ready Product Innovation

0+Key Value Propositions Identified
0+Metric Label
0+Metric Label

We partnered with Samsung’s Product Innovation Team in Singapore to explore the future of home refrigeration across Southeast Asia, using ethnographic research, design thinking workshops, and high-fidelity prototyping to turn real user behaviours and lifestyle needs into practical product innovation concepts, from modular storage to touchless access and lifestyle-integrated refrigerator ideas.

See How We Can Do This For Your Team
trained client insight

{ Why Us }

Why Learn Design Thinking From Creativeans

Most brand workshops teach general frameworks. Creativeans trains teams using a published, proprietary methodology shaped by real consulting work, real business cases, and over 282 brand transformations. No other workshop in this space can say all three.

creativeans gradient style
Published Methodology

Published Methodology

BrandBuilder® is not a generic workshop format. It is a structured methodology documented through Creativeans’ brand practice and supported by the published book “Are You Brand Dead?” a distinction no generic facilitator can claim.

creativeans gradient style
Practitioner-Led Training

Practitioner-Led Training

The brand identity workshop is led by brand practitioners who actively work on strategy, identity, packaging, digital experience, and brand implementation, not professional trainers who facilitate generic content.

creativeans gradient style
Trusted By 220+ Clients

Trusted By 220+ Clients

Creativeans has worked with more than 220 clients, helping organisations across Singapore and the region strengthen their brand clarity, consistency, and market relevance through the BrandBuilder system.

{ The Practitioners }

Meet the Consultants

Your team will be guided by Creativeans brand practitioners, bringing together strategic thinking, design expertise, and experience from real client transformation work.

Kimming Yap
Kimming Yap

Co-founder & Managing Director, Creativeans

Council Member of Singapore Manufacturing Federation | Executive Committee of Design Business Chamber Singapore | Registered Management Consultant (Enterprise Singapore) | Distinguished Professor of Shanghai Academy of Fine Arts.

Yulia Saksen
Yulia Saksen

Co-founder, Creativeans

Council Member of Institute of Management Consultants (Singapore) | Registered Management Consultant (Enterprise Singapore) | Certified WIAL Action Learning Coach | Certified WSQ ACLP Trainer.

"What I gained from this masterclass is really illuminating. I found out new ways and a very simple way of how
branding can help any company, whether big or small."

Mike Ang - Co-Founder & Director, BitCyber

{ Frequently Asked Questions }

Frequently Asked Questions

Questions from HR Directors, L&D leads, and Marketing Directors who've been here before.

{ Brief Our Consultants }

Tell us what your team needs.
We will design the right programme around it.

Which programme are you interested in? *