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All solutions / Packaging Design

Strategic Packaging Design That Builds Brands and Drives Sales

Your product packaging is a physical manifestation of your brand that will communicate the qualities of your product. A well-designed packaging differentiates from your competitors and has a strong shelf impact. Your packaging is your last and best chance to make a sale.

There, we’ve said it again. Packaging design is crucial in influencing consumer perception and buying decisions. Be it the aesthetic or the functionalities, packaging is your customers’ first point of contact with the product, and hence plays a crucial role in shaping your unique product experience. Our packaging design services help you to advertise, entice and persuade.

72%

Say packaging design influences their purchase

81%

Say it influences their gift choices

Pink Ritter Sport display in a grocery store, with assorted chocolate bars and a heart-shaped sign featuring the Ritter Sport logo

{ Packaging Design Solutions }

We design different types of packaging structures and labels across multiple industries, such as fast-moving consumer goods, beauty, food and beverages, health and nutrition, industrial design, and consumer electronics.

{ Packaging Design Services }

Five services, one coherent brand

01.
Design Research

Design Research

At Creativeans, we conduct design research to help you understand user needs, market and design trends to identify opportunities for design innovations.

02.
Packaging Structure Design

Packaging Structure Design

We design custom packaging structure that engages customers’ visual and tactile senses to create a holistic 3-dimensional experience around your product.

03.
Packaging Label Design

Packaging Label Design

We design packaging label with high-impact graphic design, layout and copy to persuade your customers to buy your product over your competitors.

04.
Point of Sale Design

Point of Sale Design

Our packaging design services include retail point of sale packaging that enhances and promotes your product and brand identity, while maintaining structural and cost effectiveness.

05.
Print Production Support

Print Production Support

We provide design documentation, dieline templates and support for production to ensure successful roll out of your packaging in Singapore and beyond.

Tidy Maintenance & Engineering logo
Filos Community Services logo
Surface logo

“Actionable tools that [we] can implement easily. We were very satisfied with Kimming and his team at Creativeans and are confident of their expertise to help Tidy become the leading brand in the disposal and recycling industry.”

Vincent Wang, DirectorTidy Maintenance & Engineering
Our Proven Methodology for Building Impactful Brands

As an experienced packaging design company in Singapore, we ensure high visibility and structural integrity of your packaging, and create experiences around your packaging that allow your products to stand out both on the retail shelf and online, and become brands your customers will love.

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Top Packaging Design Company
in Singapore
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Top 12 Packaging Design Companies
in Singapore
thunderquote.com
clutch.co badge
Top Packaging Design Company
in Singapore
clutch.co
thunderquote.com badge
Top 12 Packaging Design Companies
in Singapore
thunderquote.com
clutch.co badge
Top Packaging Design Company
in Singapore
clutch.co
thunderquote.com badge
Top 12 Packaging Design Companies
in Singapore
thunderquote.com

{ FAQ }

Frequently Asked Questions

Questions from leadership teams, brand managers, and organisations considering packaging design services.
What does a packaging design company do?

A packaging design company designs how your product looks and works on shelf, including structure, materials, graphics and information, so it stands out, communicates clearly and supports the sale.

What makes good packaging design?

Good packaging is clear, distinctive and functional. It shows what the product is at a glance, stands out on shelf, protects the product and reflects the brand. Creativeans designs both the structure and the graphics together.

Does packaging design include the structure or only the graphics?

Both. Creativeans designs the structural format and materials as well as the visual graphics and on-pack information, so the packaging works physically and communicates clearly.

How does packaging affect sales?

Packaging is often the first physical touchpoint with a product. Clear, distinctive packaging helps it get noticed, understood and chosen on a crowded shelf, which supports conversion where the buying decision is made.

Can packaging design be funded in Singapore?

If you are designing packaging to enter an overseas market, the Double Tax Deduction for Internationalisation (DTDi) may let your company deduct 200% of qualifying costs, such as design consultancy fees and packaging prototypes, from its taxable income. Printing costs do not qualify. DTDi is a tax deduction claimed through IRAS, not a grant, and we are not tax advisers, so please confirm your claim with IRAS or your tax adviser. If your project also includes brand strategy or brand identity work for an overseas market, the EDGE grant’s International Branding activity may also apply.

Has Creativeans won awards for packaging design?

Yes. Our Ho Nuts packaging won the Singapore Packaging Star Award 2024 in the Commercial Sales & Display category, and our Farmer Brand rebrand won Indigo Design Awards 2024 in Branding and Packaging Design. For SustainableSG, our bamboo spoons packaging won a Singapore Packaging Star Award in 2022, and our beeswax wrap packaging won the Excellent Design Exhibition Award 2020.