Branding Colours: Nippon Paint's Colour My World 2024 Catalogue

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The Nippon Paint Colour My World 2024 Theme of the Year presents: Travel with Nippon Paint. Post-pandemic, the stirrings of wanderlust have rippled through our travel loving population. At Creativeans, we worked with Nippon Paint, the trusted leader in coatings and colour innovation, to bring Colour My World 2024 to life : transforming the way colours inspire and connect with people. As a leading branding and design consultancy, we craft strategic and visual narratives that shape immersive brand experiences.

COLOUR OF THE YEAR 2024
2024 year’s theme, Travel with Nippon Paint, draws inspiration from the vibrant hues of Seychelles, Peru, Portugal, Italy, and Mexico : capturing the essence of these destinations and translating them into colour palettes that enrich everyday spaces. From Sandcastle, the Colour of the Year 2024, to trending palettes like White Elegance, Timeless Neutrals, and Global Inspirations, Nippon Paint continues to set industry benchmarks with high-quality, durable, and trend setting coatings. We created a visually compelling experience that immerses audiences in a world of boundless possibilities. As experts in brand strategy, UI/UX design, and visual storytelling, Creativeans helps businesses such as Nippon Paint to craft impactful brand experiences, combining strategic thinking with design innovation to create meaningful connections with their audiences.

Creativeans offer fair pricing and is hardworking. They are also able to adapt to different styles of work and give good perspective. We were able to launch a new Colour My World that was a great style from previous versions. My GM saw it today and gave praises on it.

Crystal, Marketing
Nippon Paint Singapore
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